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When the Internet was first introduced, I thought, wow, this is remarkable. The first times that I used the Internet I learned about email, about

The digital marketing landscape has changed significantly, and by significantly I mean not only a lot, but also faster than usual, as technology continues to

With over 20 years of experience helping government agencies, universities, hospitals, private businesses, and individuals with their digital marketing, I have noticed a common problem

I am sure you have heard the phrase: “An image is worth a thousand words.” But how exactly does that translate into a competitive advantage

You design your new website and put a contact us form on your about page, and wait. Nothing happens. You know that people are visiting

Often times when you are in business a need arises and you start looking at options to fulfill that need. You have come to the

People are unsatisfied creatures. We want _______. We want what we don’t have. If people were happy with what they had, we would all have

There are so many websites on the Internet, and so many are being created every day, that it is almost impossible to make them stand

In order to increase online traffic, it is important to understand how people search for information online. People arrive at a website either through search

A digital marketing plan is a map of the direction that you are going to take with your digital marketing efforts. It is a definition,

If you’re looking to hire a WordPress developer in Pittsboro, you’re in luck! Merkados is a bilingual, WordPress-based agency in the area who can help

When designing either digital or print media for your business, you may come across a question that feels like second nature to us digital media

First, it is important to understand what websites are all about. Websites are communication vehicles that also serve as advertising. Most importantly, they are arguably

If you are a small business owner or a marketing director with an online presence, one day you’ll wake up and your website will be

There are three main types of digital marketing efforts: organic, paid, and owned. Each of them is used for different effects when attempting to attract

There are many benefits to having a great website. In this article, I’ll share some of the most important benefits to having a great website.

In the first part, we learned that pricing our products or services also carries an information component to it. Because of that, you can’t price