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Merkados Designing Process

Our web design company designs with pixel precision.

Each of Merkados’ designed web pages has somewhere near 1.2 Million pixels. Depending on your project’s specifications, we may start our design with a “mobile first” approach or we may starts with a resolution that is the most used by your current clients and your industry standards.

This is where most designers differ from us. Most design companies, don’t design your website’s composition first and then design your website’s looks. Most of the time, they simply use a concept called: “designing on the browser”. What this means is that they put components together as they go. Sometimes, not even designing the website at all, instead simply copy/pasting your content into a template.

The reason why this approach is not as effective is that the specific interaction needs of your audience haven’t been considered. Therefore your conversion rates will significantly be jeopardized. The web is full of websites, almost 1.18 billion websites are in existence today and the number is growing quickly. Creating a website from a predefined template that is used by thousands of other sites will leave you as one more of the pack.

At Merkados we design using the most advanced website design tools and expertise available. Currently we design the interaction with our proprietary frameworks. In a nutshell, we determine the stage of your prospective audience and design the interaction based on our experience of what works best for that particular stage.

In terms of visual design, we use the latest technology as well. We use the latest display tech for Retina testing, mobile responsiveness and the best professional graphic design software. You are probably aware of the fact that there are plenty of tools for web development. Even though utilizing the best tools in the business doesn’t ensure a good product, in our case we combine the use of the best tools with careful craftsmanship.

Not all Web Designers are Created Equal

Some web designers feel perfectly happy with giving you an off-the-shelf design. Some will allow themselves to be careless about how the code looks because their clients may never get to see it. But at Merkados we believe that the key difference is in the details. Optimizing how your website is seen by search engines, how people experience your site from mobile devices and how fast your images load are all important considerations when you want your business to stand out.

Some people proclaim themselves as web designers the minute they get a computer. Imagine if someone called themselves a surgeon just because they just got a new set of kitchen knives…

Contact Merkados today and start your journey to a professional web presence.

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