If you’re thinking about designing or redesigning a website, it’s important to use a content management system (CMS) like WordPress. Here are four reasons why:
1. WordPress is user-friendly.
One of the best things about WordPress is that it’s easy to use. Even if you’re not very tech-savvy, you’ll be able to learn how to use WordPress in no time. Websites are very rarely designed, developed and then left untouched for months. Successful web strategies involve adding new content to your website. Creating new pages that provide additional valuable information and/or tools for your audience is very important. Therefore, having an easy way to add new functionality and content to your site in a way that is search engine friendly is a must. WordPress has a robust community of people that provide free guidance on how to administer your website, and you can take advantage of that to catapult your website to new heights.
2. WordPress is search engine friendly.
Although not all WordPress sites are built properly for SEO, if you get a WordPress website designed by Merkados it is also SEO-friendly, which means that your website will rank higher in search engine results pages (SERPs). The structures that make up WordPress are perfect for optimizing a site for SEO. When you pair that with a sound server configuration, you end up with a content management system that is ready to be consumed by search engines, more specifically, Google. From the configuration of URLs to the meta information and the rich snippets, all components of an in-page, sound SEO strategy can be added easily and cost-effectively to a WordPress site.
3.WordPress is scalable.
WordPress is also scalable, which means that it can handle large amounts of traffic. If your website starts to get a lot of traffic, WordPress will be able to handle it without any problems. Utilizing a combination of server-side and website-level caching also presents an incredible level of scalability for WordPress.
4. WordPress is affordable.
WordPress is also affordable. The actual content management system is open source and available free of charge. This is a great advantage over developing a static site or a proprietary one. As if that wasn’t enough, the fact that WordPress is the most popular content management system around makes it much more affordable because of the continuous development that takes place.
Are you looking to redesign your current website and want to incorporate WordPress into the mix? Schedule a free consultation to discuss your project today—we promise to make it worthwhile!