If you never use your own website, it may indicate that the website’s functionality and/or usability are not up to par. Websites have three main capabilities for their clients:
- information,
- interaction
- and transaction.
What better way to access your companies information than through your own website? Here are some important reasons why this should be a priority:
- Your website is available everywhere in the world with an Internet connection, which means it is readily available from your pocket anywhere you are. This allows and incredible level of flexibility. You may be at any moment without the information that you need, but you would have access to it, if you had it available in your site.
- Your information is consistent. You may have published prices on your website and yet your office personnel don’t remember that your prices were changed. If a client ends up seeing those prices online, you are “forced” to honor the online prices anyways. So why not let your own office use the prices on the website as the main source of information?
- It consolidates your information making it easier to update and maintain. If you have lots of places where your information is presented, you must change it everywhere every time it changes. This, of course leads to either not wanting to change the information or having the information poorly updated in some channels.
- It is interactive. Information on the web can be the most attractive because by design, the channel affords interactivity that includes, video, animations, 3d effects, audio and much more.
If you feel like your website currently doesn’t have the capabilities to present your information with clarity and with added value, call us today!
