How confident are you in your marketing efforts to build your business on your own?
Wouldn’t you feel more energized and sure if you had a solid digital marketing strategy that doesn’t require you to waste your time testing bad ideas or consider having to hire additional staff?
Do you find yourself waiting for the phone to ring while figuring out, what works and doesn’t work, all on your own?
You want your business to succeed and grow, but you feel like it all rests on your shoulders…
We know how frustrating it is to spend time stressing over this. We also know that building your small business and increasing profitability involves much more than just creating a website with a regular web designer.
So we developed a unique system that responds to the three core pillars of business growth and we called it the Merkados™ AIM System.
We start with attracting more qualified prospective customers to your messaging.
We’ll develop a solid content strategy both on your site and on the web. Managing your reputation, creating high quality digital media for your brand and measuring its effectiveness to reach objectives.
Soon you’ll start being noticed by your target market, positioning your brand and message in front of the right audience.
Attracting qualified leads is a great start, but what if your voice, tone, style and message are not aligned and focused to be competitive?
Improving your digital communication is how we address this.
We’ll define a strong and deep concept for your branding while making sure that it is consistent with your competitive strategy.
When you communicate with your new audience, they’ll trust your consistency, they’ll see you as a highly valuable provider and will be willing to pay a premium for your services.
As we communicate your message with clear and effective vehicles to newly found prospects, we’ll find ourselves improving the timing (moments) of our conversations with your audience.
With a variety of techniques we can create new moments of brand recognition and referral opportunities. Ultimately ensuring that your brand stays top-of-mind on your current and prospective clients.
Aligned and competitive messaging, to a highly-qualified target audience, in a variety of newly created moments, results in an increasingly profitable business.
As the son of a successful entrepreneur and business owner, I have learned a lot about my father’s businesses.
Many owners face challenges that relate to marketing and business, even when they are excellent at what they do. The reason? Most owners are not trained in marketing and even if they get training, effective marketing takes a lot of time to master. In a post-pandemic world it gets even harder since traditional marketing simply doesn’t work.
I’ve spend over 18 years developing the digital skills and bilingual (English-Spanish) strategies that drive our AIM system. And as a business owner, just like you, I know the importance of getting results without feeling like you are gambling your money.
Schedule a free call today to discuss your business goals and problems and see if our system is a good fit for your business.
Alex Centeno, MBA.
Creative Director & Owner
Select a time and date for a free 50 minute call!